Introduction
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Context
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Context
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Context
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01/raseewt srwastr
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01/raseewt srwastr
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01/raseewt srwastr
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01/raseewt srwastr
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Context
Introduction in a perfectionism loop
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Problem found
Introduction in a perfectionism loop
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initial observation
OBserving Zaika Stall
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Context
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Context
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Context
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About kusar ali
Daksh
Stats:
Age: 23
Location: Delhi, IN
Tech savvy: High
I don't have time to read a graph. I just need a simple Yes or No—is it safe to go outside right now?
target audience
The Commute: Travels 45 minutes daily, Has the option to drive, take the metro, or cycle, but never knows which is safest on a smoggy day
The Workout: Tries to run 3x a week to stay fit but is terrified of inhaling pollution deep into the lungs
The Caregiver: Responsible for deciding if their child should play outdoors at recess or stay in
target audience
Daksh lives in a city where the air quality swings from Moderate to Hazardous within hours. Between commuting to work and caring for a 4 year old. Daksh tries to squeeze in 5k runs to stay fit
target audience
Daksh wants to protect their family’s lungs but is overwhelmed by raw data. The weather app says Smoke, but the government site says Moderate. Daksh freezes saying Do I send my kid to the park? Do I take the bus or cycle?
target audience
Goal 1 Immediate: Wants to know ,Can I go for a run right now? in under 3 seconds.
Goal 2 Long-term: Wants to protect their long term health and their child's asthma triggers.
Goal 3 Efficiency: Needs glanceable data. Does not have time to read complex graphs or scientific reports.
Store staff
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Sujeet sergfwe
Age -
Gender
religion
status
education
loaction
Sujeet sergfwe
Sujeet sergfwe
Age -
Gender
religion
status
education
loaction
Sujeet sergfwe
Sujeet sergfwe
Age -
Gender
religion
status
education
loaction
research activites
Stakholders involved in the ssytem
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Service Blueprint
Assumption to evidence
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mapping the system
store as a system, rather than micro-scales
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discovries
Flase Alarm
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research activites
what did we learn till now
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Things which were inconvenient
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Context
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Context
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Context
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Problem
Wrapper
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Ideation
Brain stroming
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How might we
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Core concept
Introducing Kathi wrapper
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Reflection
How might we
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How might we
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